by Kim Albee | Feb 11, 2025 | AI
The Hidden Cost of Inconsistent B2B Content Imagine you’re a small business leader on the verge of something great. You know your business has immense potential, but there’s a hurdle in your path: inconsistent content creation. You’ve started a blog...
by Kim Albee | Jan 16, 2025 | Marketing Strategy
This week, I’m departing from AI to illustrate that there are things you can easily do to start learning what your leads are interested in. This is a tactic we’ve employed with clients and ourselves across industries, B2B and B2C — and you can easily...
by Kim Albee | Sep 11, 2024 | Marketing Strategy
AI: Advancing Faster Than We Are! AI is advancing at an exponential rate. But our preparedness is advancing at a linear rate according to the state of marketing AI report. When asked about the barriers to AI adoption, a staggering 43% cited a lack of strategy while...
by Kim Albee | Jul 30, 2024 | AI
A Deep Dive Into AI Maturity and Revenue Growth I’m energized after attending the State of AI Marketing event hosted by the Marketing Artificial Intelligence Institute. The advancements in AI technologies and tools are mind-blowing. We’re seeing a huge...
by Kim Albee | Jul 15, 2024 | AI
The podcast channel (sponsored by LinkedIn), The Next Big Idea, has a terrific interview with Bill Gates, that reflects on conversations with the heavyweights in AI. I have listened to it a couple of times, and it’s definitely worth a listen (QR code is in the...
